Leinster Ticket Pricing

[simonno6]

From an email received today from Leinster.

Ticket Pricing

Following a very involved research and planning process with ReVenue Management Consultants, Leinster Rugby are pleased to announce that we are moving to a demand-driven pricing model for all games in the 2014/15 Season. All start prices for tickets remain unchanged from the 2013/14 Season however depending on demand prices may increase incrementally closer to each fixture. As such, the 'early bird' will always get the best value. This pricing structure will not affect you directly as you have already guaranteed yourself the best price for each game by purchasing a Season Ticket!

Thoughts?

[deco]

From an email received today from Leinster.

Ticket Pricing

Following a very involved research and planning process with ReVenue Management Consultants, Leinster Rugby are pleased to announce that we are moving to a demand-driven pricing model for all games in the 2014/15 Season. All start prices for tickets remain unchanged from the 2013/14 Season however depending on demand prices may increase incrementally closer to each fixture. As such, the 'early bird' will always get the best value. This pricing structure will not affect you directly as you have already guaranteed yourself the best price for each game by purchasing a Season Ticket!

Thoughts?

Good idea.

Means the season ticket represents the best value, also encourages folk to commit and buy early.

[The Doc]

From an email received today from Leinster.

Ticket Pricing

Following a very involved research and planning process with ReVenue Management Consultants, Leinster Rugby are pleased to announce that we are moving to a demand-driven pricing model for all games in the 2014/15 Season. All start prices for tickets remain unchanged from the 2013/14 Season however depending on demand prices may increase incrementally closer to each fixture. As such, the 'early bird' will always get the best value. This pricing structure will not affect you directly as you have already guaranteed yourself the best price for each game by purchasing a Season Ticket!

Thoughts?

Just saw that email - haven't fully thought it through. My initial reaction is that it won't affect me personally that much as (a) have season tickets and (b) where I buy extras I tend to do it early anyway. I'm usually buying tickets in the ST window before general sale.

Overall - as long as all tickets are available from the start and they don't hold back better ones (as is the suspicion) I'm in favour I think. I've long argued that LR should aim to have a marginal shortfall in ticket availability - especially for "bigger games" - as it would create an incentive for ST sales and reward ST holders / blues members. I don't think they should move the HEC games to Aviva for example.

I think this probably heads in that direction as it will create a premium for scarcity and essentially charge extra for last minute purchases.

[cormac]

I'd be a little worried that it might put off walk-ups on the day of the match. I'd also be interested if the value of tickets on the ticket-exchange system will also go up nearer the match.

[The Doc]

I'd be a little worried that it might put off walk-ups on the day of the match. I'd also be interested if the value of tickets on the ticket-exchange system will also go up nearer the match.

Doubt it - at the moment they go at face value - which would be what they were originally bought at. Unless they change the rules.

Walk ups (or tickets bought in the last few days) are less price sensitive I think - at least assuming the difference is less than €10. It tends to be folk who decide to go out for an afternoon / evening, have rounded up a few friends and probably not focussed on the ticket price (unless it's crazy money)

[simonokeeffe]

strictly from a commercial view its a good idea as it will encourage more advance sales and earlier too so branch make money and more people at the games

[waterboy]

Seems like a clever way of raising ticket prices without being seen to be raising ticket prices.

Will be interested to see what the increments are like and what the top prices are now set at

[sheepshagger]

Makes sense.

They could go one further and over sell the N & S stands, it's not like every season ticket holder in those two sections go to every game.

[fourthirtythree]

Makes sense.

They could go one further and over sell the N & S stands, it's not like every season ticket holder in those two sections go to every game.

Make like a concert promoter, what's not to approve of that?

No they couldn't. And if they start at larks like that... Look they're not going to start selling tickets twice. Next you'll suggest that only one of these is on book...

[simonokeeffe]

Makes sense.

They could go one further and over sell the N & S stands, it's not like every season ticket holder in those two sections go to every game.

Make like a concert promoter, what's not to approve of that?

No they couldn't. And if they start at larks like that... Look they're not going to start selling tickets twice. Next you'll suggest that only one of these is on book...

legally/health & safety wise they wouldnt/couldnt, not like theyre running an airline or a comedy club

[Lazarus]

From an email received today from Leinster.

Ticket Pricing

Following a very involved research and planning process with ReVenue Management Consultants, Leinster Rugby are pleased to announce that we are moving to a demand-driven pricing model for all games in the 2014/15 Season. All start prices for tickets remain unchanged from the 2013/14 Season however depending on demand prices may increase incrementally closer to each fixture. As such, the 'early bird' will always get the best value. This pricing structure will not affect you directly as you have already guaranteed yourself the best price for each game by purchasing a Season Ticket!

Thoughts?

Good idea.

Means the season ticket represents the best value, also encourages folk to commit and buy early.

Munster announced the same via MRSC in April, same crowd too ReVenue.

[suisse]

Tickets are massively over-priced as it is. 10euro as a non ST holder to watch a B&I Cup game is robbery. I feel sorry for the people who fork a lot of money to see Leinster in a league game with no atmosphere. Not because the branch or whoever set the prices, but because they feel this is worth paying 40 euro for.

legally/health & safety wise they wouldnt/couldnt, not like theyre running an airline or a comedy club

Yeah, you could. Maybe not in Ireland but you see it in other parts of the world. Clubs with bigger stadia and more fans than Leinster do it in other sports. You need more areas for people to stand if they can't find a seat in unreserved seating sections. I will be at a game on Friday that will be sold out. There will be extra tickets sold and people will stand.

[AwayTheWell]

€10 would be about the general price for admission to a Division 1 AIL match. So given the B&I cup games should be of a higher standard, or at least a more concentrated selection of quality players, don't think it is that bad a price. All in all, it is up to the individual whether it is worth it to them or not.

[fourthirtythree]

Tickets are massively over-priced as it is. 10euro as a non ST holder to watch a B&I Cup game is robbery. I feel sorry for the people who fork a lot of money to see Leinster in a league game with no atmosphere. Not because the branch or whoever set the prices, but because they feel this is worth paying 40 euro for.

legally/health & safety wise they wouldnt/couldnt, not like theyre running an airline or a comedy club

Yeah, you could. Maybe not in Ireland but you see it in other parts of the world. Clubs with bigger stadia and more fans than Leinster do it in other sports. You need more areas for people to stand if they can't find a seat in unreserved seating sections. I will be at a game on Friday that will be sold out. There will be extra tickets sold and people will stand.

That's ridiculous Suisse. You cannot be allowed to sell tickets twice. I know it is common in entertainments - because venues have a tendency to be run by criminals with the cops on the payroll (and record companies only stopped third shift pressings after the passing of Sarbanes Oxley!), airlines at least have the excuse that they won't actually let more than the safe number on to a plane but personally I think they should be forced to fly you home in a private jet if they sell your seat after you have bought it and you turn up on time for it. Everyone they do it to should get a private.f%~king.jet. Cut that sh!t right out.

Plus please don't lecture us on best practice for safety from Korea. It's not really going to fly right now.

[desperado]

The start price remains the same. So price only goes one direction. Doesn't make it anymore attractive for the average punter. Probably better for LR for revenue as they'll get more from the more popular fixtures. But can't see how it will encourage more attendance at the 10-12k attended matches. Will they reduce even further the no of family tickets (2+2). They seem few enough as is and in my experience it's been a good way to get friends introduced to LR; many of whom are now regulars.

[Peg Leg]

Tickets are massively over-priced as it is. 10euro as a non ST holder to watch a B&I Cup game is robbery. I feel sorry for the people who fork a lot of money to see Leinster in a league game with no atmosphere. Not because the branch or whoever set the prices, but because they feel this is worth paying 40 euro for.

legally/health & safety wise they wouldnt/couldnt, not like theyre running an airline or a comedy club

Yeah, you could. Maybe not in Ireland but you see it in other parts of the world. Clubs with bigger stadia and more fans than Leinster do it in other sports. You need more areas for people to stand if they can't find a seat in unreserved seating sections. I will be at a game on Friday that will be sold out. There will be extra tickets sold and people will stand.

That's ridiculous Suisse. You cannot be allowed to sell tickets twice. I know it is common in entertainments - because venues have a tendency to be run by criminals with the cops on the payroll (and record companies only stopped third shift pressings after the passing of Sarbanes Oxley!), airlines at least have the excuse that they won't actually let more than the safe number on to a plane but personally I think they should be forced to fly you home in a private jet if they sell your seat after you have bought it and you turn up on time for it. Everyone they do it to should get a private.f%~king.jet. Cut that sh!t right out.

Plus please don't lecture us on best practice for safety from Korea. It's not really going to fly right now.

Puntastic

[The Doc]

Plus please don't lecture us on best practice for safety from Korea. It's not really going to fly right now.

Puntastic

That was Malaysia. Korea had other transport issues not related to flying

[Peg Leg]

I was referring to 433's rant in the earlier paragraph.

[simonokeeffe]

Tickets are massively over-priced as it is. 10euro as a non ST holder to watch a B&I Cup game is robbery. I feel sorry for the people who fork a lot of money to see Leinster in a league game with no atmosphere. Not because the branch or whoever set the prices, but because they feel this is worth paying 40 euro for.

legally/health & safety wise they wouldnt/couldnt, not like theyre running an airline or a comedy club

Yeah, you could. Maybe not in Ireland but you see it in other parts of the world. Clubs with bigger stadia and more fans than Leinster do it in other sports. You need more areas for people to stand if they can't find a seat in unreserved seating sections. I will be at a game on Friday that will be sold out. There will be extra tickets sold and people will stand.

That's ridiculous Suisse. You cannot be allowed to sell tickets twice. I know it is common in entertainments - because venues have a tendency to be run by criminals with the cops on the payroll (and record companies only stopped third shift pressings after the passing of Sarbanes Oxley!), airlines at least have the excuse that they won't actually let more than the safe number on to a plane but personally I think they should be forced to fly you home in a private jet if they sell your seat after you have bought it and you turn up on time for it. Everyone they do it to should get a private.f%~king.jet. Cut that sh!t right out.

Plus please don't lecture us on best practice for safety from Korea. It's not really going to fly right now.

Oi! Who you calling a criminal???

Am not sure why they can't do free in to Donnybrook games with season ticket anymore, I remember going to A games in UCD that were free in for season ticket holders and issue of capacity applied

[fourthirtythree]

Oi! Who you calling a criminal???

Am not sure why they can't do free in to Donnybrook games with season ticket anymore, I remember going to A games in UCD that were free in for season ticket holders and issue of capacity applied

I was thinking of specific concert promoters, ones I have been in dangerously overcrowded gigs by, whom I know have printed tickets twice with the artist only getting paid for once. I have fun filled stories going back to ex taoisaigh relating to same. Fact is people die when people pull sh!t like that, quite apart from ripping off artists. Nobody dies from third shift pressings but that criminal attitude is pervasive.

Had I said won't float would you have been happier?